enum

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Published: Mar 31, 2021 License: Apache-2.0 Imports: 0 Imported by: 50

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Types

type AccountRole

type AccountRole string
const (
	ADVERTISER        AccountRole = "ADVERTISER"        // 广告主
	CUSTOMER_ADMIN    AccountRole = "CUSTOMER_ADMIN"    // 管家-管理员
	AGENT             AccountRole = "AGENT"             // 代理商
	CHILD_AGENT       AccountRole = "CHILD_AGENT"       // 二级代理商
	CUSTOMER_OPERATOR AccountRole = "CUSTOMER_OPERATOR" // 管家-操作者
)

type AccountSource

type AccountSource string

账户类型

const (
	NORMAL_ADVERTISER AccountSource = "NORMAL_ADVERTISER" // 普通广告主
	LUBAN_ACCOUNT     AccountSource = "LUBAN_ACCOUNT"     // 鲁班广告主
)

type AccountStatus

type AccountStatus string

广告主状态

const (
	ACCOUNT_STATUS_DISABLE                AccountStatus = "STATUS_DISABLE"                // 已禁用
	ACCOUNT_STATUS_PENDING_CONFIRM        AccountStatus = "STATUS_PENDING_CONFIRM"        // 申请待审核
	ACCOUNT_STATUS_PENDING_VERIFIED       AccountStatus = "STATUS_PENDING_VERIFIED"       // 待验证
	ACCOUNT_STATUS_CONFIRM_FAIL           AccountStatus = "STATUS_CONFIRM_FAIL"           // 审核不通过
	ACCOUNT_STATUS_ENABLE                 AccountStatus = "STATUS_ENABLE"                 // 已审核
	ACCOUNT_STATUS_CONFIRM_FAIL_END       AccountStatus = "STATUS_CONFIRM_FAIL_END"       // CRM审核不通过
	ACCOUNT_STATUS_PENDING_CONFIRM_MODIFY AccountStatus = "STATUS_PENDING_CONFIRM_MODIFY" // 修改待审核
	ACCOUNT_STATUS_CONFIRM_MODIFY_FAIL    AccountStatus = "STATUS_CONFIRM_MODIFY_FAIL"    // 修改审核不通过
	ACCOUNT_STATUS_LIMIT                  AccountStatus = "STATUS_LIMIT"                  // 限制
	ACCOUNT_STATUS_WAIT_FOR_BPM_AUDIT     AccountStatus = "STATUS_WAIT_FOR_BPM_AUDIT"     // 等待CRM审核
	ACCOUNT_STATUS_WAIT_FOR_PUBLIC_AUTH   AccountStatus = "STATUS_WAIT_FOR_PUBLIC_AUTH"   // 待对公验证
	ACCOUNT_STATUS_SELF_SERVICE_UNAUDITED AccountStatus = "STATUS_SELF_SERVICE_UNAUDITED" // 自助开户待验证资质
)

type ActionScene

type ActionScene string

行为场景

const (
	E_COMMERCE_SCENE ActionScene = "E-COMMERCE" // 电商行为场景
	NEWS_SCENE       ActionScene = "NEWS"       // 资讯行为场景
	APP_SCENE        ActionScene = "APP"        // app行为场景
)

type ActivateType

type ActivateType string
const (
	ActivateType_WITH_IN_A_MONTH         ActivateType = "WITH_IN_A_MONTH"         // 一个月以内
	ActivateType_ONE_MONTH_2_THREE_MONTH ActivateType = "ONE_MONTH_2_THREE_MONTH" // 一个月到三个月
	ActivateType_THREE_MONTH_EAILIER     ActivateType = "THREE_MONTH_EAILIER"     // 三个月或更早
)

type AdDeliveryRange

type AdDeliveryRange string
const (
	AdDeliveryRange_DEFAULT   AdDeliveryRange = "DEFAULT"   // 默认
	AdDeliveryRange_UNION     AdDeliveryRange = "UNION"     // 只投放到资讯联盟(穿山甲)
	AdDeliveryRange_UNIVERSAL AdDeliveryRange = "UNIVERSAL" // 通投智选
)

type AdOptStatus added in v1.0.10

type AdOptStatus string
const (
	AdOptStatus_ENABLE  AdOptStatus = "AD_STATUS_ENABLE"  // 启用
	AdOptStatus_DISABLE AdOptStatus = "AD_STATUS_DISABLE" // 暂停
)

type AdStatus

type AdStatus string

广告计划投放状态 多个状态同时存在将优先显示高优先级状态,状态优先级从高→低为: 投放中 → 计划新建 → 审核不通过 → 新建待审 → 修改审核 → 已删除 → 已完成 → 计划暂停 → 广告组暂停 → 未达到投放时间 → 不在投放时段 → 计划消耗达到预算 → 广告组消耗达到预算 → 账户余额不足

const (
	AD_STATUS_DELIVERY_OK              AdStatus = "AD_STATUS_DELIVERY_OK"              // 投放中
	AD_STATUS_DISABLE                  AdStatus = "AD_STATUS_DISABLE"                  // 计划暂停
	AD_STATUS_AUDIT                    AdStatus = "AD_STATUS_AUDIT"                    // 新建审核中
	AD_STATUS_REAUDIT                  AdStatus = "AD_STATUS_REAUDIT"                  // 修改审核中
	AD_STATUS_DONE                     AdStatus = "AD_STATUS_DONE"                     // 已完成(投放达到结束时间)
	AD_STATUS_CREATE                   AdStatus = "AD_STATUS_CREATE"                   // 计划新建
	AD_STATUS_AUDIT_DENY               AdStatus = "AD_STATUS_AUDIT_DENY"               // 审核不通过
	AD_STATUS_BALANCE_EXCEED           AdStatus = "AD_STATUS_BALANCE_EXCEED"           // 账户余额不足
	AD_STATUS_BUDGET_EXCEED            AdStatus = "AD_STATUS_BUDGET_EXCEED"            // 超出预算
	AD_STATUS_NOT_START                AdStatus = "AD_STATUS_NOT_START"                // 未到达投放时间
	AD_STATUS_NO_SCHEDULE              AdStatus = "AD_STATUS_NO_SCHEDULE"              // 不在投放时段
	AD_STATUS_CAMPAIGN_DISABLE         AdStatus = "AD_STATUS_CAMPAIGN_DISABLE"         // 已被广告组暂停
	AD_STATUS_CAMPAIGN_EXCEED          AdStatus = "AD_STATUS_CAMPAIGN_EXCEED"          // 广告组超出预算
	AD_STATUS_DELETE                   AdStatus = "AD_STATUS_DELETE"                   // 已删除
	AD_STATUS_ALL                      AdStatus = "AD_STATUS_ALL"                      // 所有包含已删除
	AD_STATUS_NOT_DELETE               AdStatus = "AD_STATUS_NOT_DELETE"               // 所有不包含已删除(状态过滤默认值)
	AD_STATUS_ADVERTISER_BUDGET_EXCEED AdStatus = "AD_STATUS_ADVERTISER_BUDGET_EXCEED" // 超出广告主日预算
)

type AdvertiserRole

type AdvertiserRole string

广告主角色

const (
	ROLE_ADVERTISER       AdvertiserRole = "ROLE_ADVERTISER"       // 普通广告主(直客)
	ROLE_CHILD_ADVERTISER AdvertiserRole = "ROLE_CHILD_ADVERTISER" // 普通广告主(代理商子客户)
	ROLE_CHILD_AGENT      AdvertiserRole = "ROLE_CHILD_AGENT"      // 二级代理商
	ROLE_AGENT            AdvertiserRole = "ROLE_AGENT"            // 一级代理商
)

type AdvertiserStatus

type AdvertiserStatus string

广告主状态

const (
	ADVERTISER_STATUS_DISABLE                AdvertiserStatus = "STATUS_DISABLE"                // 已禁用
	ADVERTISER_STATUS_PENDING_CONFIRM        AdvertiserStatus = "STATUS_PENDING_CONFIRM"        // 申请待审核
	ADVERTISER_STATUS_PENDING_VERIFIED       AdvertiserStatus = "STATUS_PENDING_VERIFIED"       // 待验证
	ADVERTISER_STATUS_CONFIRM_FAIL           AdvertiserStatus = "STATUS_CONFIRM_FAIL"           // 审核不通过
	ADVERTISER_STATUS_ENABLE                 AdvertiserStatus = "STATUS_ENABLE"                 // 已审核
	ADVERTISER_STATUS_CONFIRM_FAIL_END       AdvertiserStatus = "STATUS_CONFIRM_FAIL_END"       // CRM审核不通过
	ADVERTISER_STATUS_PENDING_CONFIRM_MODIFY AdvertiserStatus = "STATUS_PENDING_CONFIRM_MODIFY" // 修改待审核
	ADVERTISER_STATUS_CONFIRM_MODIFY_FAIL    AdvertiserStatus = "STATUS_CONFIRM_MODIFY_FAIL"    // 修改审核不通过
	ADVERTISER_STATUS_LIMIT                  AdvertiserStatus = "STATUS_LIMIT"                  // 限制
	ADVERTISER_STATUS_WAIT_FOR_BPM_AUDIT     AdvertiserStatus = "STATUS_WAIT_FOR_BPM_AUDIT"     // 等待CRM审核
	ADVERTISER_STATUS_WAIT_FOR_PUBLIC_AUTH   AdvertiserStatus = "STATUS_WAIT_FOR_PUBLIC_AUTH"   // 待对公验证
	ADVERTISER_STATUS_SELF_SERVICE_UNAUDITED AdvertiserStatus = "STATUS_SELF_SERVICE_UNAUDITED" // 自助开户待验证资质
)

type AudienceAge

type AudienceAge string
const (
	AGE_BETWEEN_18_23 AudienceAge = "AGE_BETWEEN_18_23" // 18-23岁
	AGE_BETWEEN_24_30 AudienceAge = "AGE_BETWEEN_24_30" // 24-30岁
	AGE_BETWEEN_31_40 AudienceAge = "AGE_BETWEEN_31_40" // 31-40岁
	AGE_BETWEEN_41_49 AudienceAge = "AGE_BETWEEN_41_49" // 41-49岁
	AGE_ABOVE_50      AudienceAge = "AGE_ABOVE_50"      // 大于等于50岁
)

type AudienceGender

type AudienceGender string
const (
	AudienceGender_NONE   AudienceGender = "NONE"          // 不限
	AudienceGender_MALE   AudienceGender = "GENDER_MALE"   // 男
	AudienceGender_FEMALE AudienceGender = "GENDER_FEMALE" // 女
)

type AudienceLevel

type AudienceLevel string

类目词级别/抖音达人级别

const (
	FIRST_LEVEL   AudienceLevel = "FIRST_LEVEL"   // 一级类目词/一级达人分类
	SECOND_LEVEL  AudienceLevel = "SECOND_LEVEL"  // 二级类目词/二级达人分类
	THIRD_LEVEL   AudienceLevel = "THIRD_LEVEL"   // 三级类目词/三级达人分类
	FOURTH_LEVEL  AudienceLevel = "FOURTH_LEVEL"  // 四级类目词
	KEYWORD_AWEME AudienceLevel = "KEYWORD_AWEME" // 关键词/抖音达人
)

type AudiencePlatform

type AudiencePlatform string
const (
	AudiencePlatform_ANDROID AudiencePlatform = "ANDROID"
	AudiencePlatform_IOS     AudiencePlatform = "IOS"
	AudiencePlatform_PC      AudiencePlatform = "PC"
	AudiencePlatform_IPAD    AudiencePlatform = "IPAD"
	AudiencePlatform_WAP     AudiencePlatform = "WAP"
)

type AudienceStatIDType

type AudienceStatIDType string
const (
	AUDIENCE_STAT_ID_TYPE_ADVERTISER AudienceStatIDType = "AUDIENCE_STAT_ID_TYPE_ADVERTISER"
	AUDIENCE_STAT_ID_TYPE_CAMPAIGN   AudienceStatIDType = "AUDIENCE_STAT_ID_TYPE_CAMPAIGN"
	AUDIENCE_STAT_ID_TYPE_AD         AudienceStatIDType = "AUDIENCE_STAT_ID_TYPE_AD"
	AUDIENCE_STAT_ID_TYPE_CREATIVE   AudienceStatIDType = "AUDIENCE_STAT_ID_TYPE_CREATIVE"
)

type Behavior

type Behavior string

抖音用户行为类型

const (
	FOLLOWED_USER  Behavior = "FOLLOWED_USER"  // 已关注用户
	COMMENTED_USER Behavior = "COMMENTED_USER" // 视频互动-已评论用户
	LIKED_USER     Behavior = "LIKED_USER"     // 视频互动-已点赞用户
	SHARED_USER    Behavior = "SHARED_USER"    // 视频互动-已分享用户
)

type BudgetMode

type BudgetMode string
const (
	BUDGET_MODE_INFINITE BudgetMode = "BUDGET_MODE_INFINITE" // 不限
	BUDGET_MODE_DAY      BudgetMode = "BUDGET_MODE_DAY"      // 日预算
	BUDGET_MODE_TOTAL    BudgetMode = "BUDGET_MODE_TOTAL"    // 总预算
)

type CampaignDPA

type CampaignDPA string
const (
	CAMPAIGN_DPA_DEFAULT_NOT     CampaignDPA = "CAMPAIGN_DPA_DEFAULT_NOT"     // 非 DPA 推广目的
	CAMPAIGN_DPA_SINGLE_DELIVERY CampaignDPA = "CAMPAIGN_DPA_SINGLE_DELIVERY" // DPA 推广目的,SDPA 单商品推广
	CAMPAIGN_DPA_MULTI_DELIVERY  CampaignDPA = "CAMPAIGN_DPA_MULTI_DELIVERY"  // DPA 推广目的,DPA 商品推广
)

type CampaignStatus

type CampaignStatus string
const (
	CAMPAIGN_STATUS_ENABLE                   CampaignStatus = "CAMPAIGN_STATUS_ENABLE"                   // 启用
	CAMPAIGN_STATUS_DISABLE                  CampaignStatus = "CAMPAIGN_STATUS_DISABLE"                  // 暂停
	CAMPAIGN_STATUS_DELETE                   CampaignStatus = "CAMPAIGN_STATUS_DELETE"                   // 删除
	CAMPAIGN_STATUS_ALL                      CampaignStatus = "CAMPAIGN_STATUS_ALL"                      // 所有包含已删除
	CAMPAIGN_STATUS_NOT_DELETE               CampaignStatus = "CAMPAIGN_STATUS_NOT_DELETE"               // 所有不包含已删除(状态过滤默认值)
	CAMPAIGN_STATUS_ADVERTISER_BUDGET_EXCEED CampaignStatus = "CAMPAIGN_STATUS_ADVERTISER_BUDGET_EXCEED" // 超出广告主日预算
)

type Carrier

type Carrier string
const (
	Carrier_MOBILE Carrier = "MOBILE"
	Carrier_UNICOM Carrier = "UNICOM"
	Carrier_TELCOM Carrier = "TELCOM"
)

type CreativeDisplayMode

type CreativeDisplayMode string

创意展现方式

const (
	CREATIVE_DISPLAY_MODE_CTR    CreativeDisplayMode = "CREATIVE_DISPLAY_MODE_CTR"    // 优选(优先投放预估点击率高的创意素材)
	CREATIVE_DISPLAY_MODE_RANDOM CreativeDisplayMode = "CREATIVE_DISPLAY_MODE_RANDOM" // 轮播
)

type CreativeOpStatus

type CreativeOpStatus string

创意操作状态

const (
	CREATIVE_OP_STATUS_ENABLE  CreativeOpStatus = "CREATIVE_STATUS_ENABLE"  // 启用
	CREATIVE_OP_STATUS_DISABLE CreativeOpStatus = "CREATIVE_STATUS_DISABLE" // 暂停
	CREATIVE_OP_STATUS_DELETE  CreativeOpStatus = "CREATIVE_STATUS_DELETE"  // 删除
)

type CreativeStatus

type CreativeStatus string

创意状态

const (
	CREATIVE_STATUS_DELIVERY_OK              CreativeStatus = "CREATIVE_STATUS_DELIVERY_OK"              // 投放中
	CREATIVE_STATUS_NOT_START                CreativeStatus = "CREATIVE_STATUS_NOT_START"                // 未到达投放时间
	CREATIVE_STATUS_NO_SCHEDULE              CreativeStatus = "CREATIVE_STATUS_NO_SCHEDULE"              // 不在投放时段
	CREATIVE_STATUS_DISABLE                  CreativeStatus = "CREATIVE_STATUS_DISABLE"                  // 创意暂停
	CREATIVE_STATUS_CAMPAIGN_DISABLE         CreativeStatus = "CREATIVE_STATUS_CAMPAIGN_DISABLE"         // 已被广告组暂停
	CREATIVE_STATUS_CAMPAIGN_EXCEED          CreativeStatus = "CREATIVE_STATUS_CAMPAIGN_EXCEED"          // 广告组超出预算
	CREATIVE_STATUS_AUDIT                    CreativeStatus = "CREATIVE_STATUS_AUDIT"                    // 新建审核中
	CREATIVE_STATUS_REAUDIT                  CreativeStatus = "CREATIVE_STATUS_REAUDIT"                  // 修改审核中
	CREATIVE_STATUS_DELETE                   CreativeStatus = "CREATIVE_STATUS_DELETE"                   // 已删除
	CREATIVE_STATUS_DONE                     CreativeStatus = "CREATIVE_STATUS_DONE"                     // 已完成(投放达到结束时间)
	CREATIVE_STATUS_AD_DISABLE               CreativeStatus = "CREATIVE_STATUS_AD_DISABLE"               // 广告计划暂停
	CREATIVE_STATUS_AUDIT_DENY               CreativeStatus = "CREATIVE_STATUS_AUDIT_DENY"               // 审核不通过
	CREATIVE_STATUS_BALANCE_EXCEED           CreativeStatus = "CREATIVE_STATUS_BALANCE_EXCEED"           // 账户余额不足
	CREATIVE_STATUS_BUDGET_EXCEED            CreativeStatus = "CREATIVE_STATUS_BUDGET_EXCEED"            // 超出预算
	CREATIVE_STATUS_DATA_ERROR               CreativeStatus = "CREATIVE_STATUS_DATA_ERROR"               // 数据错误(数据错误时返回,极少出现)
	CREATIVE_STATUS_PRE_ONLINE               CreativeStatus = "CREATIVE_STATUS_PRE_ONLINE"               // 预上线
	CREATIVE_STATUS_AD_AUDIT                 CreativeStatus = "CREATIVE_STATUS_AD_AUDIT"                 // 广告计划新建审核中
	CREATIVE_STATUS_AD_REAUDIT               CreativeStatus = "CREATIVE_STATUS_AD_REAUDIT"               // 广告计划修改审核中
	CREATIVE_STATUS_AD_AUDIT_DENY            CreativeStatus = "CREATIVE_STATUS_AD_AUDIT_DENY"            // 广告计划审核不通过
	CREATIVE_STATUS_ALL                      CreativeStatus = "CREATIVE_STATUS_ALL"                      // 所有包含已删除
	CREATIVE_STATUS_NOT_DELETE               CreativeStatus = "CREATIVE_STATUS_NOT_DELETE"               // 所有不包含已删除(状态过滤默认值)
	CREATIVE_STATUS_ADVERTISER_BUDGET_EXCEED CreativeStatus = "CREATIVE_STATUS_ADVERTISER_BUDGET_EXCEED" // 超出账户日预算
)

type DeepBidType

type DeepBidType string
const (
	DeepBidType_DEEP_BID_DEFAULT      DeepBidType = "DEEP_BID_DEFAULT"      //不启用,无深度优化
	DeepBidType_DEEP_BID_PACING       DeepBidType = "DEEP_BID_PACING"       // 自动优化(手动出价方式下)
	DeepBidType_DEEP_BID_MIN          DeepBidType = "DEEP_BID_MIN"          // 自定义双出价(手动出价方式下)
	DeepBidType_SMARTBID              DeepBidType = "SMARTBID"              // 自动优化(自动出价方式下)
	DeepBidType_AUTO_MIN_SECOND_STAGE DeepBidType = "AUTO_MIN_SECOND_STAGE" // 自定义双出价(自动出价方式下)
	DeepBidType_ROI_COEFFICIENT       DeepBidType = "ROI_COEFFICIENT"       // ROI系数
	DeepBidType_ROI_PACING            DeepBidType = "ROI_PACING"            // ROI系数——自动优化
	DeepBidType_MIN_SECOND_STAGE      DeepBidType = "MIN_SECOND_STAGE"      // 两阶段优化
	DeepBidType_PACING_SECOND_STAGE   DeepBidType = "PACING_SECOND_STAGE"   // 动态两阶段
	DeepBidType_BID_PER_ACTION        DeepBidType = "BID_PER_ACTION"        // 每次付费出价
)

type FlowControlMode

type FlowControlMode string
const (
	FLOW_CONTROL_MODE_FAST    FlowControlMode = "FLOW_CONTROL_MODE_FAST"    // 优先跑量(对应CPC的加速投放
	FLOW_CONTROL_MODE_SMOOTH  FlowControlMode = "FLOW_CONTROL_MODE_SMOOTH"  // 优先低成本(对应CPC的标准投放)
	FLOW_CONTROL_MODE_BALANCE FlowControlMode = "FLOW_CONTROL_MODE_BALANCE" // 均衡投放(新增字段)
)

type ImageMode

type ImageMode string

素材类型 不符合下列素材类型尺寸比例,投放后台不显示

const (
	CREATIVE_IMAGE_MODE_SMALL              ImageMode = "CREATIVE_IMAGE_MODE_SMALL"              // 小图,宽高比1.52,大小1.5M以下,下限:456 & 300,上限:1368 & 900
	CREATIVE_IMAGE_MODE_LARGE              ImageMode = "CREATIVE_IMAGE_MODE_LARGE"              // 大图,横版大图宽高比1.78,大小1.5M以下,下限:1280 & 720,上限:2560 & 1440
	CREATIVE_IMAGE_MODE_GROUP              ImageMode = "CREATIVE_IMAGE_MODE_GROUP"              // 组图,宽高比1.52,大小1.5M以下,下限:456 & 300,上限:1368 & 900
	CREATIVE_IMAGE_MODE_VIDEO              ImageMode = "CREATIVE_IMAGE_MODE_VIDEO"              // 横版视频,封面图宽高比1.78(下限:1280 & 720,上限:2560 & 1440)),视频资源支持mp4、mpeg、3gp、avi文件格式,宽高比16:9,大小不超过1000M
	CREATIVE_IMAGE_MODE_GIF                ImageMode = "CREATIVE_IMAGE_MODE_GIF"                // GIF图,宽高比(690, 388),大小不超过1.5M
	CREATIVE_IMAGE_MODE_LARGE_VERTICAL     ImageMode = "CREATIVE_IMAGE_MODE_LARGE_VERTICAL"     // 大图竖图,宽高比0.56,大小1.5M以下,下限:720 & 1280,上限:1440 & 2560
	CREATIVE_IMAGE_MODE_VIDEO_VERTICAL     ImageMode = "CREATIVE_IMAGE_MODE_VIDEO_VERTICAL"     // 竖版视频,封面图宽高比0.56(9:16),下限:720 & 1280,上限:1440 & 2560,视频资源支持mp4、mpeg、3gp、avi文件格式,大小不超过100M
	TOUTIAO_SEARCH_AD_IMAGE                ImageMode = "TOUTIAO_SEARCH_AD_IMAGE"                // 搜索大图; 仅限搜索广告使用,下限:345 & 138,上限:690 & 276
	SEARCH_AD_SMALL_IMAGE                  ImageMode = "SEARCH_AD_SMALL_IMAGE"                  // 搜索小图; 仅限搜索广告使用,下限:108 & 72,上限:432 & 288
	CREATIVE_IMAGE_MODE_UNION_SPLASH       ImageMode = "CREATIVE_IMAGE_MODE_UNION_SPLASH"       // 穿山甲开屏图片; 仅限穿山甲开屏使用,下限:1080 & 1920,上限:2160 & 3840,比例0.56
	CREATIVE_IMAGE_MODE_UNION_SPLASH_VIDEO ImageMode = "CREATIVE_IMAGE_MODE_UNION_SPLASH_VIDEO" // 穿山甲开屏视频; 仅限穿山甲开屏使用,宽高比(0.56,9:16),视频码率≥516kbps,大小≤100M,分辨率≥720*1280,1s<时长<6s
	CREATIVE_IMAGE_MODE_DISPLAY_WINDOW     ImageMode = "CREATIVE_IMAGE_MODE_DISPLAY_WINDOW"     // 搜索橱窗,宽高比1,下限:109 & 109,上限:109 & 109
	MATERIAL_IMAGE_MODE_TITLE              ImageMode = "MATERIAL_IMAGE_MODE_TITLE"              // 标题类型,非创意的素材类型,仅报表接口会区分此素材类型
	CREATIVE_IMAGE_MODE_AWEME_LIVE         ImageMode = "CREATIVE_IMAGE_MODE_AWEME_LIVE"         // 直播画面类型
)

type InterestActionType

type InterestActionType string

行为兴趣类型

const (
	ACTION   InterestActionType = "ACTION"   // 行为
	INTEREST InterestActionType = "INTEREST" // 兴趣
)

type LandingType

type LandingType string

推广目的类型

const (
	LINK    LandingType = "LINK"    // 销售线索收集
	APP     LandingType = "APP"     // 应用推广
	DPA     LandingType = "DPA"     // 商品目录推广
	GOODS   LandingType = "GOODS"   // 商品推广(鲁班)
	STORE   LandingType = "STORE"   // 门店推广
	AWEME   LandingType = "AWEME"   // 抖音号推广
	SHOP    LandingType = "SHOP"    // 电商店铺推广
	ARTICLE LandingType = "ARTICLE" // 头条文章推广,目前API暂不支持该推广目的的设定,可在平台侧选择该推广目的类型
)

type OrderType

type OrderType string
const (
	DESC OrderType = "DESC"
	ASC  OrderType = "ASC"
)

type PlayableOrientation

type PlayableOrientation string

试玩素材方向

const (
	ORIENTATION_BOTH             PlayableOrientation = "BOTH"             // 横竖屏均适配
	ORIENTATION_PORTRAIT         PlayableOrientation = "PORTRAIT"         // 只适配竖屏
	ORIENTATION_VALIDATE_SUCCESS PlayableOrientation = "VALIDATE_SUCCESS" // 校验通过
	ORIENTATION_LANDSCAPE        PlayableOrientation = "LANDSCAPE"        // 只适配横屏
)

type PricingType

type PricingType string

计划出价类型

const (
	PRICING_CPC  PricingType = "PRICING_CPC"  // CPC(点击付费),出价范围(单位元):0.2-100; 日预算范围(单位元):大于100;总预算范围:大于最低日预算乘投放天数
	PRICING_CPM  PricingType = "PRICING_CPM"  // CPM(展示付费),出价范围(单位元): 4-100; 日预算范围(单位元):大于100; 总预算范围:大于最低日预算乘投放天数
	PRICING_OCPC PricingType = "PRICING_OCPC" // OCPC(已下线,仅投放范围为穿山甲可用)
	PRICING_OCPM PricingType = "PRICING_OCPM" // OCPM(转化量付费),出价范围(单位元):0.1-10000; 日预算范围(单位元):大于300;总预算范围:大于最低日预算乘投放天数
	PRICING_CPV  PricingType = "PRICING_CPV"  // CPV ,出价范围(单位元):0.07-100; 日预算范围(单位元):大于100; 总预算范围:大于最低日预算乘投放天数; (CPV广告只支持投放到头条系广告位,不支持投放到视频信息流如西瓜、火山、抖音)
	PRICING_CPA  PricingType = "PRICING_CPA"  // CPA(已下线,不支持进行出价方式为CPA的投放行为)
)

type ScheduleType

type ScheduleType string

计划投放时间类型

const (
	SCHEDULE_FROM_NOW  ScheduleType = "SCHEDULE_FROM_NOW"  // 从现在开始一直投放
	SCHEDULE_START_END ScheduleType = "SCHEDULE_START_END" // 选择起始时间
)

type SmartBidType

type SmartBidType string
const (
	SMART_BID_CUSTOM       SmartBidType = "SMART_BID_CUSTOM"       // 手动出价,即不使用自动出价
	SMART_BID_CONSERVATIVE SmartBidType = "SMART_BID_CONSERVATIVE" // 自动出价
)

type StatGroupBy

type StatGroupBy string

分组条件

const (
	STAT_GROUP_BY_FIELD_ID               StatGroupBy = "STAT_GROUP_BY_FIELD_ID"               // ID 类型-按照 ID 分组
	STAT_GROUP_BY_ADVERTISER_ID          StatGroupBy = "STAT_GROUP_BY_ADVERTISER_ID"          // ID 类型-按照广告主分组
	STAT_GROUP_BY_CAMPAIGN_ID            StatGroupBy = "STAT_GROUP_BY_CAMPAIGN_ID"            // ID 类型-按照广告组分组
	STAT_GROUP_BY_AD_ID                  StatGroupBy = "STAT_GROUP_BY_AD_ID"                  // ID 类型-按照广告计划分组
	STAT_GROUP_BY_CREATIVE_ID            StatGroupBy = "STAT_GROUP_BY_CREATIVE_ID"            // ID 类型-按照创意分组
	STAT_GROUP_BY_FIELD_STAT_TIME        StatGroupBy = "STAT_GROUP_BY_FIELD_STAT_TIME"        // 时间类型-按照时间分组
	STAT_GROUP_BY_TIME_MONTH             StatGroupBy = "STAT_GROUP_BY_TIME_MONTH"             // 时间类型-按照月分组
	STAT_GROUP_BY_TIME_WEEK              StatGroupBy = "STAT_GROUP_BY_TIME_WEEK"              // 时间类型-按照周分组
	STAT_GROUP_BY_TIME_DAY               StatGroupBy = "STAT_GROUP_BY_TIME_DAY"               // 时间类型-按照天分组
	STAT_GROUP_BY_TIME_HOUR              StatGroupBy = "STAT_GROUP_BY_TIME_HOUR"              // 时间类型-按照小时分组
	STAT_GROUP_BY_PRICING                StatGroupBy = "STAT_GROUP_BY_PRICING"                // 细分基础类型-按照出价类型分组
	STAT_GROUP_BY_IMAGE_MODE             StatGroupBy = "STAT_GROUP_BY_IMAGE_MODE"             // 细分基础类型-按照素材类型分组
	STAT_GROUP_BY_INVENTORY              StatGroupBy = "STAT_GROUP_BY_INVENTORY"              // 细分基础类型-按照投放位置分组
	STAT_GROUP_BY_CAMPAIGN_TYPE          StatGroupBy = "STAT_GROUP_BY_CAMPAIGN_TYPE"          // 细分基础类型-按照广告组类型分组
	STAT_GROUP_BY_CREATIVE_MATERIAL_MODE StatGroupBy = "STAT_GROUP_BY_CREATIVE_MATERIAL_MODE" // 细分基础类型-按照创意类型分组
	STAT_GROUP_BY_EXTERNAL_ACTION        StatGroupBy = "STAT_GROUP_BY_EXTERNAL_ACTION"        // 细分基础类型-按照转化类型分组
	STAT_GROUP_BY_LANDING_TYPE           StatGroupBy = "STAT_GROUP_BY_LANDING_TYPE"           // 细分基础类型-按照推广类型分组
	STAT_GROUP_BY_PRICING_CATEGORY       StatGroupBy = "STAT_GROUP_BY_PRICING_CATEGORY"       // 细分基础类型-按照广告类型分组
	STAT_GROUP_BY_PROVINCE_NAME          StatGroupBy = "STAT_GROUP_BY_PROVINCE_NAME"          // 细分受众类型-按照省份分组
	STAT_GROUP_BY_CITY_NAME              StatGroupBy = "STAT_GROUP_BY_CITY_NAME"              // 细分受众类型-按照城市分组
	STAT_GROUP_BY_GENDER                 StatGroupBy = "STAT_GROUP_BY_GENDER"                 // 细分受众类型-按照性别分组
	STAT_GROUP_BY_AGE                    StatGroupBy = "STAT_GROUP_BY_AGE"                    // 细分受众类型-按照年龄分组
	STAT_GROUP_BY_PLATFORM               StatGroupBy = "STAT_GROUP_BY_PLATFORM"               // 细分受众类型-按照平台分组
	STAT_GROUP_BY_AC                     StatGroupBy = "STAT_GROUP_BY_AC"                     // 细分受众类型-按照网络类型分组
	STAT_GROUP_BY_AD_TAG                 StatGroupBy = "STAT_GROUP_BY_AD_TAG"                 // 细分受众类型-按照兴趣分类分组
	STAT_GROUP_BY_INTEREST_TAG           StatGroupBy = "STAT_GROUP_BY_INTEREST_TAG"           // 细分受众类型-按照兴趣标签分组
	STAT_GROUP_BY_BIDWORD_ID             StatGroupBy = "STAT_GROUP_BY_BIDWORD_ID"             // 关键词词类型-按照关键词分组
	STAT_GROUP_BY_QUERY                  StatGroupBy = "STAT_GROUP_BY_QUERY"                  // 关键词词类型-按照搜索词分组
	STAT_GROUP_BY_PRODUCT_ID             StatGroupBy = "STAT_GROUP_BY_PRODUCT_ID"             // DPA 类型-按照商品 ID 分组
	STAT_GROUP_BY_PRODUCT_PLATFORM_ID    StatGroupBy = "STAT_GROUP_BY_PRODUCT_PLATFORM_ID"    // DPA 类型-按照商品库 ID 分组
	STAT_GROUP_BY_MATERIAL_ID            StatGroupBy = "STAT_GROUP_BY_MATERIAL_ID"            // 素材类型-按照素材 ID 分组
	STAT_GROUP_BY_PLAYABLE_ID            StatGroupBy = "STAT_GROUP_BY_PLAYABLE_ID"            // 素材类型-按照试玩素材 ID 分组
)

type StatInventoryType

type StatInventoryType string

投放位置 (INVENTORY_BEAUTY/INVENTORY_PIPIXIA/INVENTORY_AUTOMOBILE/INVENTORY_STUDY/INVENTORY_FACE_U枚举值仅在报表接口可用) 信息流(INVENTORY_FEED)与详情页(INVENTORY_TEXT_LINK)合并为头条系(依然使用INVENTORY_FEED字段,名称更改为头条系)

const (
	INVENTORY_FEED              StatInventoryType = "INVENTORY_FEED"              // 头条信息流(广告投放)
	INVENTORY_TEXT_LINK         StatInventoryType = "INVENTORY_TEXT_LINK"         // 头条文章详情页(已废弃)
	INVENTORY_VIDEO_FEED        StatInventoryType = "INVENTORY_VIDEO_FEED"        // 西瓜信息流(广告投放)
	INVENTORY_HOTSOON_FEED      StatInventoryType = "INVENTORY_HOTSOON_FEED"      // 火山信息流(广告投放)
	INVENTORY_AWEME_FEED        StatInventoryType = "INVENTORY_AWEME_FEED"        // 抖音信息流(广告投放)
	INVENTORY_UNION_SLOT        StatInventoryType = "INVENTORY_UNION_SLOT"        // 穿山甲(广告投放)
	UNION_BOUTIQUE_GAME         StatInventoryType = "UNION_BOUTIQUE_GAME"         // 穿山甲精选休闲游戏(广告投放)
	INVENTORY_UNION_SPLASH_SLOT StatInventoryType = "INVENTORY_UNION_SPLASH_SLOT" // 穿山甲开屏广告(广告投放)
	INVENTORY_AWEME_SEARCH      StatInventoryType = "INVENTORY_AWEME_SEARCH"      // 搜索广告——抖音位(广告投放)
	INVENTORY_SEARCH            StatInventoryType = "INVENTORY_SEARCH"            // 搜索广告——头条位(广告投放)
	INVENTORY_UNIVERSAL         StatInventoryType = "INVENTORY_UNIVERSAL"         // 通投智选(广告投放)
	INVENTORY_BEAUTY            StatInventoryType = "INVENTORY_BEAUTY"            // 轻颜相机
	INVENTORY_PIPIXIA           StatInventoryType = "INVENTORY_PIPIXIA"           // 皮皮虾
	INVENTORY_AUTOMOBILE        StatInventoryType = "INVENTORY_AUTOMOBILE"        // 懂车帝
	INVENTORY_STUDY             StatInventoryType = "INVENTORY_STUDY"             // 好好学习
	INVENTORY_FACE_U            StatInventoryType = "INVENTORY_FACE_U"            // faceu
)

type StatTimeGranularity

type StatTimeGranularity string

时间粒度

const (
	STAT_TIME_GRANULARITY_DAILY  StatTimeGranularity = "STAT_TIME_GRANULARITY_DAILY"  // 按天维度
	STAT_TIME_GRANULARITY_HOURLY StatTimeGranularity = "STAT_TIME_GRANULARITY_HOURLY" // 按小时维度
	STAT_TIME_GRANULARITY_WEEK   StatTimeGranularity = "STAT_TIME_GRANULARITY_WEEK"   // 按星期粒度
	STAT_TIME_GRANULARITY_MONTH  StatTimeGranularity = "STAT_TIME_GRANULARITY_MONTH"  // 按月粒度
)

type SuperiorPopularityType

type SuperiorPopularityType string
const (
	SuperiorPopularityType_NONE SuperiorPopularityType = "NONE" // 不限
	SuperiorPopularityType_GAME SuperiorPopularityType = "GAME" // 游戏优质媒体
)

type TrackEventType

type TrackEventType = int
const (
	Track_ACTIVE            TrackEventType = 0 // 激活;用户下载安装完毕应用之后,在联网环境下打开应用
	Track_REGISTER          TrackEventType = 1 // 注册; 完成应用下载并且在联网环境打开应用后,完成个人账号/游戏角色注册信息提交
	Track_PAY               TrackEventType = 2 // 付费; 用户在推广的落地页场景下发生交易并完成至少一笔付款,具体支付形式取决于广告主业务模式
	Track_FORM              TrackEventType = 3 // 表单; 页面内完成表单填写并提交
	Track_CONSULT           TrackEventType = 4 // 在线咨询; 用户点击在线咨询按钮
	Track_CONSULT_EFFECTIVE TrackEventType = 5 // 有效咨询; 点击页面“在线咨询”,且在咨询对话框中内容达到≥1条以上对话记录的,记录一次转化。广告主可自定义有效的标准。
	Track_NEXT_DAY_ACTIVE   TrackEventType = 6 // 次留; 用户激活后次日联网环境下打开应用;
	// 关键页面浏览
	Track_VIEW_CONTENT         TrackEventType = 7
	Track_LEADS                TrackEventType = 19  // 有效获客; 用户完成了一次有价值的动作,如预约到店,完成授权等,支持广告主根据业务场景自定义
	Track_IN_APP_PURCHASE      TrackEventType = 20  // app内下单; 在应用内完成一次订单提交,例如:点击“立即下单”
	Track_IN_APP_VISIT         TrackEventType = 21  // app内访问;用户成功打开访问应用
	Track_IN_APP_CART          TrackEventType = 22  // app内添加购物车; 在应用内成功将商品加入购物车,例如:点击“加入购物车”
	Track_IN_APP_PAY           TrackEventType = 23  // app内付费; 在应用内完成一次订单付费。目前主要是电商行业使用,常规建议使用付费事件
	Track_KEY_ACTION           TrackEventType = 25  // 关键行为; 用户在应用内发生的关键行为/行为集合,若是关键行为集合一般是有关联的行为路径。(举例:某直播类客户以注册+发送弹幕作为关键行为转化目标,电商用注册+收藏商品+加入购物车+下单等)
	Track_AUTHORIZE            TrackEventType = 28  // 授权; 完成授权电商/支付/社交等账号登陆
	Track_IN_APP_KEY_PAGEVIEW  TrackEventType = 29  // app内详情页到站uv; 成功访问应用内指定页面的UV数
	Track_CLICK_PRODUCT        TrackEventType = 179 // 点击商品; 从多商品页点击某一商品,进入商品详情页,例如:点击某一商品,表达兴趣
	Track_WISHLIST             TrackEventType = 128 // 加入收藏/心愿单
	Track_COUPON               TrackEventType = 213 // 领取优惠券
	Track_PURCHASE             TrackEventType = 175 // 立即购买
	Track_ADD_RECEIVER         TrackEventType = 212 // 添加/选定收货信息、电话
	Track_ADD_PAYMENT          TrackEventType = 127 // 添加/选定支付信息,绑定支付宝、微信、银行卡等
	Track_CONFIRM_ORDER        TrackEventType = 176 // 提交订单
	Track_CONFIRM_RECEIVE      TrackEventType = 214 // 订单提交/确认收货
	Track_ENTER_LIVE_ROOM      TrackEventType = 202 // 进入直播间
	Track_FOLLOW_LIVE_ROOM     TrackEventType = 204 // 直播间内点击关注按钮; 点击关注/收藏直播间
	Track_COMMENT_LIVE_ROOM    TrackEventType = 205 // 直播间内评论
	Track_GIFT_LIVE_ROOM       TrackEventType = 206 // 直播间内打赏
	Track_CLICK_CART_LIVE_ROOM TrackEventType = 207 // 直播间内点击购物车按钮
	Track_PRODUCT_LIVE_ROOM    TrackEventType = 208 // 直播间内商品点击
	Track_REDIRECT_LIVE_ROOM   TrackEventType = 209 // 直播间进入种草页跳转到第三方
	Track_ADD_CART_LIVE_ROOM   TrackEventType = 210 // 直播-加购; 由直播间路径加购
	Track_PURCHASE_LIVE_ROOM   TrackEventType = 211 // 直播-下单; 由直播间路径下单
	Track_INFO_CONFIRM         TrackEventType = 194 // 回访_信息确认; 线索经联系确认是本人提交的信息,或者是本人有初步意向了解
	Track_ADD_CONTACT          TrackEventType = 195 // 回访_加为好友; 线索和销售建立了交流,比如互加好友,建立联系,可以持续跟进
	Track_POTENTIAL_CUSTOMER   TrackEventType = 196 // 回访_高潜成交; 线索有较强意向成交或者处于成交流程,尚未完结
	Track_PAY_POTENTIAL        TrackEventType = 218 // 支付_存在意向; 在表单提交成功(获取用户手机号)之后在落地页的支付行为-支付成功
)

type TrackMatchType

type TrackMatchType = int
const (
	Track_CLICK            TrackMatchType = 0
	Track_IMPRESSION       TrackMatchType = 1
	Track_VALID_IMPRESSION TrackMatchType = 2
)

type TrackOS

type TrackOS = int
const (
	Track_ANDROID TrackOS = 0
	Track_IOS     TrackOS = 1
	Track_UNKNOWN TrackOS = 3
)

type TransactionType

type TransactionType string
const (
	RECHARGE TransactionType = "RECHARGE" // 充值
	TRANSFER TransactionType = "TRANSFER" // 转账
)

type UnionVideoType

type UnionVideoType string
const (
	UnionVideoType_ORIGINAL_VIDEO UnionVideoType = "ORIGINAL_VIDEO" // 原生视频
	UnionVideoType_REWARDED_VIDEO UnionVideoType = "REWARDED_VIDEO" // 激励视频
	UnionVideoType_SPLASH_VIDEO   UnionVideoType = "SPLASH_VIDEO"   // 穿山甲开屏
)

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